Sherry Elbow
Sherry Elbow

North Texas’s Beloved Bar-b-Que Model Ushers in New Calendar year with New Leadership

Soulman's Bar-B-Que Names Sherry Elbow Director of MarketingRoyse Metropolis, TX  (RestaurantNews.comSoulman’s Bar-B-Que has announced that the relatives-owned and operated bar-b-que mainstay in North Texas, has hired Sherry Elbow as Director of Promoting. Elbow will lead the day-to-day execution of community and brand marketing plans to bring the manufacturer to life across multiple touchpoints, which include advertising, promotions, social media, and mass communication.

“As Soulman’s carries on our custom of products innovation and operational excellence in each and every of our present 19 North Texas spots, we know how critical it is to have a seasoned professional at the helm as we embark on regional development and the continuously transforming consumer landscape.  Sherry has demonstrated herself as an extremely gifted advertising skilled all through her occupation, and we are privileged to have her join our staff for ongoing results in 2023 and past,” suggests Brett Randle CEO of Soulman’s Bar-B-Que.

Elbow joins the Soulman’s staff with additional than two decades of promoting knowledge in leadership roles at corporations this sort of as Potbelly Sandwich Will work, Dickey’s Barbecue, TGI Fridays, and Buffalo Wild Wings.

“My objective for Soulman’s is to fortify the brand’s over-all placement inside the North Texas location through the execution of strategic and streamlined advertising and marketing strategies that assist gross sales visitors growth and all round beneficial track record. We intend to grow and scale industry marketing, amplify the model voice, and concentrate on digital activation to increase our footprint both of those in-particular person and on the web,” she says.

“The countdown has started for Soulman’s 50th anniversary in 2024,” claims Randle. “We are happy of the successes, advancement, and loved ones heritage that the past 50 decades depict and we are self-confident that Sherry will be a major component of aiding us usher in the next period for Soulman’s Bar-B-Que.”

About Soulman’s Bar-B-Que

For a lot more than 48 decades, Soulman’s Bar-B-Que has pleased the most difficult-to-make sure you bar-b-que lovers….Texans!  Launched in Nice Grove, Texas in 1974, Soulman’s experienced only a couple uncomplicated goals—serve fantastic Texas-style BBQ and offer helpful, honest company.  Soulman’s initial family members recipes are nonetheless the foundation for the company’s success from their 8 distinctive types of meat that are smoked “low & slow” over only hickory wood to their well-known selfmade sides, together with Ranch dwelling beans and Texas design and style product corn! During the several years, this household-owned and operated firm has remained real to its first try for results and buyer gratification and is honored to be deemed one particular of the Best Bar-B-Que Chains in America (2018) and Most effective Bar-B-Que in Dallas for Takeout  & Shipping (2020).

Soulman’s presently owns and operates 19 North and East Texas locations in Allen, Cedar Hill, Forney, Fort Really worth, Garland, Greenville, Hurst, Lancaster, Lewisville, Mansfield, Mesquite, Quinlan, Red Oak, Rockwall I-30, Rockwall Goliad, Royse City,  Sulphur Springs, Terrell and Van. To learn extra about Soulman’s Bar-B-Que, pay a visit to them online at http://www.soulmans.com or on Facebook at https://www.fb.com/soulmansbbq.

Dana Cobb
[email protected]


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